It was important to us to find a name that really embodied this change that the company went through. The shift from Abby and Brendoo to Abby and Rachael (girl power!!) We still love Brendoo, don't worry! But this name had to come from a place that both of us really identified with. The outdoors are a place of solace and comfort for both of us, so why not pick a name that really demonstrates the importance of finding your true self and letting the outdoors guide you.